User Experience Design tips#8
- Onur Okutur
- Apr 26
- 1 min read

š”Design Process in the AI Era: Stingray Model
The traditional Double Diamond framework has long guided innovation teams in problem-solving and solution development. However, in todayās fast-paced, AI-driven landscape, this framework should be updated to address the needs of the product design landscape. Geoff Gibbins proposed Stingray model (https://lnkd.in/d9Fzaz5D).
Stingray model embraces AI and helps enhance innovation by integrating Generative AI throughout the process.
Hereās how this model transforms the product design journey:
1ļøā£ Train: Designer sets deliberate goals and trains AI to accommodate consumer needs. This enables teams to focus on developing concepts that are desirable, feasible, and viable.
2ļøā£ Develop: Simultaneously explore problems and solutions with AI-assisted ideation. This allows exponential and exhaustive analysis of problem spaces.
3ļøā£ Iterate: Validate tangible solutions through iterative processes, incorporating synthetic testing and AI-enabled tools to assess concepts against various factors (including sustainability and market trends). This speeds up iteration cycles, which is especially critical in the era of AI.
By leveraging AI, the Stingray Model helps product creators accelerate concept validation and reduce biases. Note that despite a significant shift from the conventional approach, this model still puts the human designer front and centerādesign starts with the human (designer trains model) and ends with the human (designer validates the output generated by AI).
šŗ Video tutorials
ā UI design with ChatGPT
ā Build iOS app in minutes using Cursor AI




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